Tove Lo is no stranger to giving us amazing music videos, and she embraced an innovative approach with her latest visual. The Swedish singer joined forces with Shinsei Galverse to craft a show-stopping anime-style music video for her latest single “I Like U”.
Tove Lo’s latest music video was directed by Ayaka Ohira, and it brought back her robot lover Annie from the music video for “No One Dies From Love”. Ohira helped the singer craft a futuristic, cyberpunk world, where Tove and Annie hold onto each other as their planet comes under attack.
Tove Lo said she couldn’t wait for her fans to witness the beautiful world created by Ayaka Ohira and feel all the creativity and hard work that went into it.
“I’m so honored to have the final chapter of me and Annie take place in this Universe. It’s been such an amazing experience watching this come to life by Ayaka and her team, and the fact that my character gets to be a part of the heroines in Galverse is so god damn cool,” wrote the singer in a statement on YouTube.
Tove Lo produced “I Like U” alongside Timfromthehouse, who previously produced several songs from her last album Dirt Femme, drawing inspiration from ‘90s and Y2K-era dance music.
