Lana Del Ray’s long-awaited 6th studio album, Norman F***ing Rockwell is finally out, and the singer has announced on her Instagram that she’ll be promoting it in a unique and quirky way — by going around in an ice cream truck, delivering vinyl copies of her new album to fans and whoever else is interested in fighting back the heat with some sweet and creamy goodness.
The truck will be driven by the vice-chairman of Interscope Records, Steve Berman:
But don’t let this cute publicity stunt fool you into thinking Lana has too much time on her hands. While Norman F***ing Rockwell has just been released, Del Ray is already working on her new album, titled White Hot Forever and scheduled to be released next year, she told The Times:
“I’ve already written parts of it. It’s called White Hot Forever, I feel like it probably will be a surprise release sometime within the 12 or 13 months.
“I’m really excited right now. I don’t want to take a break,” she went on to say.
Watch Lana’s new video, “Doin’ Time”, below:
