Blackpink’s “How You Like That” Breaks Multiple Guinness World Records

Blackpink at Coachella in 2019
Blackpink at Coachella in 2019. Photo by Christopher Polk/Shutterstock (10200063cc)

South Korean girl group Blackpink has had an amazing week, collecting many Guinness World Records.

Their music video for “How You Like That” dropped on June 26, and in 24 hours, it had over 86.3 million views, making it the most viewed YouTube video in 24 hours, most viewed music video on YouTube in 24 hours, and most viewed YouTube music video in 24 hours by a K-pop group beating out the previous record holders, BTS with “Boy With Luv” featuring Halsey.

But, it didn’t stop there for Jisoo, Jennie, Rose, and Lisa, as the live premiere of the song reached 1.66 million peak concurrent viewers on YouTube, which set new records for most viewers for the premiere of a video and most viewers for the premiere of a music video.

Blackpink already holds the record for the most followed female group on Spotify and music group with the most subscribers on YouTube.

“How You Like That” was written by Teddy and Danny Chung, and it’s the band’s first release since 2019’s Kill This Love EP, which hit No. 24 on the Billboard 200. The single is expected to be released on Blackpink’s forthcoming album.

Watch the music video below.